Best Practices

Defining a Quality Website

Quality, as it pertains to the assessment of a website, can be defined in many ways.  Appearance is an obvious factor as quality is often attributed to sites that are visually attractive.  Yet even in this instance, looks can be …

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The Path to Website Re-Design Success

For various reasons, sooner or later companies get an itch to re-design their web sites. The process most commonly begins with requests for quotes from a slew of web design companies found on the first pages of a Google search. …

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Warning: Canadian Spelling can misdirect your traffic!

Spelling can be challenging for Canadian companies especially when selling to the United States. Some commonly misspelled Canadian-English words, such as…

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